Top 5 Social Apps on Android in Colombia – Q2 2024

In the second quarter of 2024, the top social applications on the Android platform in Colombia demonstrated notable trends in weekly downloads, revenue, and active users. Here's a closer look at their performance:

TikTok saw a steady increase in weekly revenue, starting at approximately $10.9K in early April and peaking at around $14.1K in mid-June. The app's weekly downloads were particularly impressive, with a notable spike in the week of June 3, reaching over 311K. Active users also showed a consistent upward trend, rising from 9.5M in early April to nearly 9.8M by the end of June.

Facebook Lite maintained a strong presence with weekly downloads fluctuating between 133K and 242K. Active users, however, showed a slight decline from 8.4M in early April to 7.8M by late June.

Instagram experienced steady weekly revenue, peaking at around $4.4K in mid-June. The app's downloads increased progressively, reaching a high of 171K in the week of June 10. Active user numbers remained stable, averaging around 18.5M throughout the quarter.

Facebook reported consistent weekly revenue, with figures hovering around $2.4K to $5.4K. The app's downloads showed a gradual increase, peaking at 139K in mid-June. Active users remained relatively stable, averaging approximately 15.2M.

Instagram Lite showed a significant rise in weekly downloads, peaking at 122K in early June. Active users exhibited a positive trend, increasing from 465K in early April to around 510K by the end of the quarter.

These insights highlight the dynamic nature of social app usage in Colombia. For more detailed data and further insights, visit Sensor Tower.